Roxanne Hopkins
Executive Director – Visitation (Marketing and Ticketing) Queensland Performing Arts Centre
Over the last 16 years, Roxanne have been responsible for marketing arguably Queensland’s most recognised visitor experiences including Dreamworld, South Bank and the Queensland Performing Arts Centre (QPAC).
As the Executive Director – Marketing and Ticketing, Roxanne lead QPAC’s marketing and ticketing teams and am responsible for developing and managing strategies designed to maximise and grow audiences and audience reach through ticketing, digital marketing, event marketing, strategic communications, publicity, memberships, advertising, research and insights. (Jan 2014 – present)
Roxanne has also held senior marketing and executive management positions at South Bank Corporation (Oct 2011 – Jan 2014); Dreamworld and WhiteWater World (Jan 2008 – Jul 2009); and Brisbane Marketing (now BEDA) (Oct 2000 – Jul 2006)